Bumble Run Club

Run clubs are the new dating apps, apparently… We saw this trend taking off, so we created Bumble Run Club to connect singles through their shared love of sports. Our goal was to foster meaningful connections while driving global engagement by collaborating with local run clubs and showing up at major marathons.

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As the lead designer, I shaped the campaign’s visual identity, led junior designers, and produced bespoke merch while overseeing design for our collaborations & partnerships. The global campaign saw significant success, selling out every run club, and showing up at major marathons in Berlin, Chicago, Mexico City, and Paris. In 2025, I worked with an external illustrator to elevate the branding even further, ensuring Run Club’s continued impact and resonance across markets.